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LeadingX

LeadingX team of X-experts

Christian Auer

Sales and leadership in times of change

Develop attitude, unlock potential, increase impact.

Christian Auer

Sales and leadership in times of change

My focus: develop attitude, unlock potential, increase impact

Imagine your sales organisation as a sailing boat heading towards your goals on rough seas. The wind has changed: what was a tailwind is now a strong headwind. Sales has changed enormously in recent years and will continue to do so. Now is the time to adjust your sails rather than drift helplessly.

What you gain from my work

Increasing complexity and constant change call for more than methods and tools. They require people who take responsibility and provide direction. Leadership and sales with clarity, attitude and enthusiasm are essential to business success. This is where I come in.

  • Sales teams gain the strength to do more than sell: they inspire customers with genuine enjoyment, supporting lasting revenue growth and loyalty.
  • Leaders gain clarity about their impact and actions and develop authentic leadership as role models and shapers of change.
  • Organisations create a climate of responsibility, cooperation and continuous development, improving performance and quality of working life.

Benefit from positive impact in sales and leadership, a stronger company culture, and a partner who speaks your language and works practically, appreciatively and effectively.

My focus areas at LeadingX

LeadingX10 – Passion for Selling & Service

Sell actively and authentically with the right attitude and inspire customers through service you enjoy delivering.

V-Navi

Inspire people, overcome resistance, achieve goals and build sustainable partnerships through selling, negotiating and reaching agreements.

LeadNAV 360°

Holistic leadership analysis and individual development, digitally and through one-to-one coaching.

What defines my approach

I combine technical understanding, business thinking and a deep interest in people. With over 20 years of leadership and sales experience in international industrial companies, I understand everyday business challenges and what matters in practice.

My training combines systemic and neuroscience-based models with timeless wisdom and emotional intelligence. I work clearly, inspiringly and with a focus on results: developing attitude, unlocking potential and increasing impact.

My background

  • Over 15 years of experience in sales, project management and leadership.
  • Leadership roles in international industrial companies.
  • Engineering qualification in mechanical engineering and automation (HTL).
  • BA in Business Management and E-Business.
  • MA in International Wine Marketing.
  • Ongoing LL.M. studies in business law.
  • IPMA-certified project manager.
  • Extensive sales and personal development training.

Personally

I live with my family in the Wachau and Würzburg. I love being outdoors, sailing, hiking and tending my apricot orchards. As a trained sommelier, I enjoy a glass of wine with friends. Longer family journeys bring me closer to the world and to myself.

Let’s talk

Let’s uncover potential, create clarity and shape lasting development. I offer a free, one-hour introductory strategy coaching session, online or in person. It is individual, practical and confidential. We can discuss contemporary sales structures, AI agents and the role of attitude in sales. I look forward to our conversation.

Contact

Christian Auer – LeadingX
Schwallenbach 44
3620 Spitz

christian.auer@leadingx.com
+43 670 3530027

Arrange strategy coaching

My services

LeadingX10 Passion for Selling & Service

Competition is intensifying, customers are more demanding and products more interchangeable. The attitudes and awareness salespeople bring to their work, company, products and customers make the difference. Committed co-entrepreneurs sell proactively, inspire customers and build lasting loyalty, contributing to business success.

V-Navi

The best products, services, ideas and concepts have little impact unless they are communicated and sold effectively. Make the relevant attitudes conscious and learn methods that let you sell, negotiate and reach agreements with ease, confidence and enjoyment. V-Navi guides you towards your goals.

Sales coaching

Individual, process-based support for one or more salespeople in real customer situations. Become aware of attitudes and behavioural patterns, build on strengths and turn weaknesses into possibilities. The aim is enjoyable, confident selling with enthusiasm and improved revenue and returns.

LeadNAV 360°

A powerful yet simple tool from Xdigital for measuring and developing leadership and communication. Explore self-perception and external perspectives, expectations, strengths and weaknesses, feedback culture, leadership patterns, bottlenecks and potential. Make the working climate visible and resolve conflicts constructively.

Christian Auer on LinkedIn

Download expert profile (German)

More X-experts

Meet more people from the LeadingX team.

Markus Gruber

Conscious self-leadership

Markus Gruber

Awareness and attitude for healthy growth and value creation.

I inspire people to lead themselves, move themselves and others in meaningful ways, and shape change together. Then their profession becomes more than work: a fulfilling hobby, an exciting adventure and a joyful game in which they realise opportunities.

Details

Frequently asked questions

Clear answers tailored to the topic.

What does self-leadership mean in modern leadership development?

Leadership begins with sound self-awareness and effective self-leadership. Those who recognise and manage their own automatic patterns make clearer decisions and lead organisations and teams with stability, health and value creation, even in volatile markets.

What role does self-leadership play in middle management?

Middle managers balance strategic expectations and operational needs. Professional self-leadership protects personal resilience and helps leaders remain confident, relaxed and focused under pressure.

How does inner attitude influence business success?

Attitude at every leadership level shapes organisational culture. Leadership coaching and LeadingX Xperiences reveal unconscious patterns and help leaders anchor healthy, value-oriented value creation.

Can attitude and unconscious patterns be trained?

Yes. LeadingX uses experience-based methods to make attitudes conscious and therefore trainable. Outdated patterns of thought and action can be replaced by effective behaviours and anchored sustainably in everyday leadership.

Ready for the next step?

Benefit now …

Leading yourself · LeadingX

Schedule

Direct and personal

Do you have questions?

We are always happy to help.

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